Wednesday 18 November 2015

Audience Survey

Create your own user feedback survey

Audience Research Questionnaire

For this I will be asking some simple questions just as initial research: 

  1. Where do you watch most of your music? This could include television, online sites, apps or social media etc. 
  2. What genres do you listen to? 
  3. Why do you enjoy listening to these genres?
  4. What would make you more interested in watching more music videos?
  5. What do you enjoy about music videos in particular? 
  6. Do you prefer narrative, performance or abstract music videos and why?
  7. What music video did you last watch?
  8. What was it about? 
  9. What did you enjoy about the music video? 
  10. Would you prefer the artist of the song to be in the music videos that are made for their songs? Why? 
  11. How often do you watch the music videos? 
  12. How often do you listen to music? 
" My music video is by Ed Sheeran it is called Photograph" 
Questions specific for my music video: 
  1. Have you listened to the song and watched the music video before? (Will play the music video to remind the person doing the questionnaire)
  2. Do you like Ed Sheeran's music video for this? If yes/no why? 
  3. What makes it more interesting than other music videos you have watched? 
  4. How does it make you feel? 
  5. What message do you get from the music video? 
  6. Do you enjoy that it shows his childhood and how he became an artist? 
  7. Do you think the narrative of the music video goes with the song? 
Phoebe Elgey



Focus Group

We begun the focus group by watching the music video Photograph By Ed Sheeran the recording which will be below the music video is filmed after watching it.


Focus Group one with Phoebe Elgey





Institution Profile







Demographics

Initial ideas


Textual Analysis: "Wasn't expecting that" Jamie Lawson

For this textual analysis I will be looking at Jamie Lawson's song "Wasn't expecting that". It was produced through atlantic records after he was signed with Ed Sheeran's new record company Gingerbread. The music belongs to the pop genre however the music video doesn't show broad characteristics of this as it is a narrative without any elements of performance which is unusual in pop music videos. The artist is not seen at all through out the music video. 

The lyrics of the music video link to the visuals because the narrative of the video is the couples lives going back in time showing what has happened between them since they met which was unexpected. The lyrics "I wasn't expecting that" links to every different shot and point in their lives because they didn't expect it to happen for example they had a baby girl and dressed up like dinosaurs together to entertain her and it was an unexpected situation which is what is being enforced through the song in these specific lyrics. 
The lyrics "It was only a smile but my heart went wild" is linking to her smiling at him in the music video. There is eye contact between them throughout the music video which is linking to this lyric and whenever they look at each other they are smiling.
When the lyrics say "i thought love wasn't meant to last" it links very well with the visuals because the whole video is showing that they are in love and them growing old together since they were young which is showing that this particular line in the song. 
There is visuals of their wedding and the weather when the lyrics are "we were married in spring". This is showing what is said in the song showing that the lyrics can be very understood my the audience because it is shown in the visuals. 

The artist is not seen in the music video at all it is only a male actor and actress who are looking as if they are a couple who have been together over years. An image of the artist isn't offered to the audience. This is the first music video to have been released since he has been signed with Gingerbread so when comparing this new video to old music videos we see a large difference in the quality. His music video for "real thing" is in the style of an old short film in black and white where the lyrics are on the screen it is no where near as good as his new music video. 



The music video shows a large change in the way he is presenting his music through the videos and it is a good change. The music video for "Wasn't expecting that" is showing a heartwarming couple who had been together all their live which in the end the woman dies it is a complete change from his previous work and really shows a change in the artist.

In the music video we see the couple in bed with bare shoulders in a close up which is indicating us to thinking that they have or are going to sleep together. They are then kissing in bed still a close up on their shoulders and faces however their positions change as the white bed sheet comes down over them. This sort of shot is seen again when the music video goes back in time to the girl taking her bra of and the guy laying on the bed this is showing the first time they slept together. 

The music video is completely narrative based it is a story about the couple lives together there is no performance from the artist because he isn't in the music video and it isn't abstract either you completely understand what is going on throughout the video and about what happens at the end. 

To conclude this music video is of the pop genre and is about a couple life together until the day she dies and he is left on his own. It goes back in time showing their special moments together happy and sad but  showing them together at the end of her life. 





Conventions of form and genre










Friday 13 November 2015

Top Headlines For Ed Sheeran's music video Photograph



I have researched the news headlines for Ed Sheeran's music video because It helped me see what people actually liked about the music video therefore helping me come to the conclusion to include children in my music video. People liked seeing a music video which is more real and that isn't all about relationships and break ups it is original which is what mine will also be. 

Tuesday 10 November 2015

The Artist Profile


I did the artists profile above just to give a little background to what the song is like and when it was created etc. Also just to give some background about Ed Sheeran.